Let's go beyond the byline.
My favorite part of writing isn’t writing, actually.
It’s listening. Deep, curious listening leads to asking the good questions, which brings out the juiciest stories. It’s why I studied journalism and fell in love with copywriting.
Good listening requires noticing and caring about even the seemingly insignificant details. Anyone can write a provocative headline. But a skilled copywriter and content strategist delights in using those details to precisely communicate nuance and spark emotion. Through curious listening—to customers, clients, collaborators, anyone who will talk to me, really—I develop strategic copy that speaks to the reader and inspires them to act.
Away from the keyboard, I love trying new cocktail recipes and making kooky beaded jewelry. If you love weird ideas and hate the CTA "Learn More," drop me a line.

What I bring to the whiteboard
Services & skills
Content Strategy
Copywriting
Editing
Branding
Creative Direction
Interviews & Market Research
Audience Research & Persona Development